4) Who Would Be The Audience For Your Media Product?

Audience

CORE: Our groups' core audience would consist of both male and female British 16 – 25 year old action and sci-fi fans. This is because the storyline is mainly action orientated and contains lots of explosions, fights and chase scenes. The narrative is quite simple and does not have any underlying political or moral messages as to appeal to the general audience.

SECONDARY: Our secondary audience for our film is women who enjoy watching heroines/aspirational women. Leora, the main character has a strong and independent personality which our secondary audience would aspire to be like.

FAVOURITE FILMS: Looper, Die Hard, The Matrix, Inception, Alien, Pacific Rim. These films are of a similar style and genre to ours and so we thought that fans of these films would be most likely to enjoy watching ours too.

   

Generally our target audience watch any action or sci-fi films featuring either stereotypical strong male heroes such as Die Hard, or those which break stereotype and have strong female protagonists, such as Pacific Rim, which would appeal more to our secondary audience. The audience may also be interested in playing video games such as Mass Effect or Assassin’s Creed.

 

The film would appeal internationally, but has been made with UK audiences in mind because of UK settings and accents along with the UK culture present in many of the scenes. Examples of this are the London skyline present in the background of the shot where Leora time travels back to the year 2014.